By: Keri Morgret

Keri Morgret — Mon, 15 Jan 2007 00:29:56 +0000

Not an analogy, but an example that most people with some web experience understand. When explaining anchor text and Google bombing, I use the example given at PubCon — how the Acrobat Reader page ranks first in Google for “Click Here” and Disney for “Click Here to Exit” — when those phrases appear nowhere on the destination page. Nearly everyone has seen a link with “‘click here’ to download Adobe Reader”, and they have a good laugh when they realize what sites want you to click to exit. It tends to be a politically safer example than Miserable Failure Google Bombing example.

By: Rocket Science to everyone who doesn’t know « musings

Rocket Science to everyone who doesn’t know « musings — Thu, 11 Jan 2007 10:05:46 +0000

[…] And, if you ever feel the need to explain SEO to your mother, go read this post on the SoloSEO blog: “Your Mom can understand SEO too” […]

Comments on: Your Mom Can Understand SEO Too.

By: Keri Morgret

By: Rocket Science to everyone who doesn’t know « musings