Don’t be a Victim of Online Fraud
Due to all the mortgage fraud around here, and throughout the country, there have been public service announcements popping up, to better “educate” us about the dangers of fraud. Fraud seems to be a part of life, with new ploys…
In SEO – Be A Tortoise, Forget the Hare.
On Aaron Wall’s site www.seobook.com, Aaron Wall makes a statement which makes me chuckle every time I read it, not because it isn’t somewhat true, but because I can imagine how it must drive others crazy. Aaron states, “SEO is…
Image Isn’t Everything, But It Is Something.
Taking a look at the corporate logs in the image to the left, how do you feel about those brands? Do you feel anything? Much in marketing is focused on influencing the public’s perception of our companies, our products and…
Unexpected Features Gives Product Passion
I took up running about a year and a half ago, starting with a 4K. I’m hoping next year to run the St. George marathon with Aaron. Being a gadget guy, and an Apple guy, I asked my wife for…
Hey Businesses… Its about Blogging time.
A good friend of mine, Thayne Peterson, called up yesterday and asked what he should do with his website to just help it perform a bit better. As you can imagine we get that question quite a bit around here,…
It’s All About the Experience
Marketing, in whatever form, is all about the experience. This is the why behind how link bait and viral marketing work. We recently moved to Southern Utah, and in our family we like to be tourists everywhere we go, even…
The Marketing 4 Ps and SEO
Much of a discussion on marketing can be broken down into what is termed “The Marketing Mix, or the 4 Ps” namely; Product, Price, Place, Promotion. Product being the service or product we sell, Price being the retail price a…
When a Good Domain Name is Bad
I just moved to Southern Utah (hence the lack of posts). We found a nice local furniture store, Boulevard Home Furnishings, that everyone calls “The Boulevard”. They seem to do everything right, the perfect furniture store. They have car shopping…
SEO – Vital to Small Business
To small business owners, SEO cannot be seen as the “end all – be all” to their potential success, but it rightfully should be considered a “must do” in order to maximize their full business potential. Based on our own…