The Importance of Social Media for SEO

Social Media Influencer Holding Like

The way that Google ranks websites may be quite complex, but one thing is for sure these days: your social media marketing and SEO are now highly interconnected. Simply put, if you have a website and want it to rank high on Google search results, you should pay attention to social media sites, such as […]

The Importance of Blogging for Increased Traffic

A business concept. Top view of eyeglasses, calculator, notebook written with text CONTENT MARKETING

With all the changes in the Google algorithm over the years, one thing has remained consistent when Google determines the quality or relevance of a site, and that is content. If fact, some experts believe Google has effectively been able to reduce the gaming of rankings so much, that content has actually become more important […]

Value of Short-Term SEO Goals

Marketing planning strategy

SEOs tend to get infatuated with the latest tricks and techniques published on the hottest blogs. And while it’s enjoyable (and often extremely useful) to check out what other people are doing and to reassess your own process and projects, too much of this “blue-skying” can lead you down the road to severe anxiety and […]

Defining your SEO Core Competency – and Sticking to It!

Competent young business secretary

What is a “core competency”?  Simply put, it is the kind of work that you do best. We all wear multiple hats at our jobs. If you’re a journalist, you’re not only a writer but you’re also a reporter, a networker, a self promoter, and in some senses a psychologist (especially to your interview subjects) […]

Twitter & SEO Keyword Research Tools

As some of you know, I have recently been trying to get into Twitter. It has been a very interesting ride. I have met many incredible people, and learned much about a variety of business models and ideas. The Twitter community is growing rapidly with Mashable reporting an astounding 752% increase in 2008. Many project […]

Can Twitter Help Small Business?

In my attempt to learn and grow, I have really focused on being a participant of Twitter the last week. It isn’t something I am comfortable with, I prefer to avoid the public eye, I prefer the shadows and the back row, to the sunlight and the attention. I wasn’t always this anti-social, it has […]

The Missing Twitter Tools

Twitter has become a part of my every day life. When I first tried it, I thought it was a complete and utter waste of time. Nine months later I decided to give it another chance, and now I see the light. Twitter is great for networking, sharing links, getting ideas, connecting and meeting with […]

Tracking Twitter Traffic Trick

Twitter has become a great place to network, vent, and share links, including your own blog posts. But how do you quantify the traffic you are getting from Twitter, especially if people are using applications like Twhirl, or even a mobile phone? I’ve got a special trick for you, and it’s really easy to do!

Nobody Logged Into MyBlogLog Anymore?

From all of my daily blog browsing, as well as watching our own blog, I don’t think many people are logged into MyBlogLog anymore. I know several blogs that used to have MyBlogLog on their sidebar, but don’t anymore.

SEO vs. Paid Search Marketing Clash

If you have not gone over and read about the tussle between Dave Pasternack and SEO pros, you must take a minute to review it, it has been quite entertaining. Our friend Michael Gray has jumped in with both feet, and his post called Dave Pasternack of Did-it.com – How to Fix Your Problem is […]