Santa’s Favorite Cookie Rematch, with New Contenders
I was called out by Lisa Barone on my experiment to find out what was Santa’s Favorite Cookie, suggesting that Santa’s favorite cookie was not the Chocolate Chip Cookie, but rather the Sugar Cookie. Of course Lisa didn’t run the test as I suggested (or didn’t publish the results), so I thought I would do […]
Google Reveals Santa’s Favorite Cookie
My 5-year old son asked me this year, “What is Santa’s favorite cookie”? Like most questions that I can’t officially answer, I turned to Google. Before I reveal Santa’s Favorite Cookie (no peeking down below!) let me share the 5 experiments I carried out using Google to identify Santa’s favorite cookie, along with each experiment’s […]
Do-It-Yourself SEO for Small Businesses
I am sure we are all aware of the do-it-yourself craze. HGTV has decorating, remodeling and home improvement programs non-stop, and are unbelievably popular right now. My mom watches HGTV more than any other channel, which is great for HGTV, but not so hot for my kids who want to watch Cars every free second. […]
How to Get Your Web 2.0 Brand Past the “Did you Mean” in Search
We’ve all typed something in a search engine and the first thing we see is “did you mean…” and then an alternative to what we typed. Obviously it can be helpful, unless of course it gets in the way of your branding.
5 Things You Didn’t Know About Michael Jensen
While I didn’t originate the blog tag, I did create the blog tag tree. It has been a lot of fun to see it being so useful. I like how it (1) helps you know who’s been tagged or not, (2) lets you see who knows who, (3) and makes it real easy to get […]
The Blog Tag Tree
Blog Tag, A Game for a Virtual Cocktail Party was started by Jeff Pulver on December 10th, and has spread quickly and massively. Today I noticed it hit the SEO world with GrayWolf, then Lisa Barone and Rebecca and Rand.
Google Insider: Google’s click fraud rate less than 2%
Andy Beal over at MarketingPilgrim.com picked up an “inside” scoop during SES Chicago from Google’s Shuman Ghosemajumder (business product manager). Shuman sat down with Andy and revealed an “inside Google only” presentation about click fraud rate, showing that Google’s click fraud rate is less than 2%, much much less than the 20% that other reports […]
Globalization and SEO
The launch of SoloSEO.com has been quite an amazing thing to witness, not only the shear numbers of those that understand the importance of SEO and their sites, but also by the number of countries represented in those sign ups.
$350 in free ads from Looksmart and Ask.com
Paul Allen has been at SES Chicago and after talking to some exhibitors is letting loose some codes for $300 at looksmart and $50 at ask.com. I just signed up for the LookSmart ad center and have $300 in credit now. It’s not as nice/usable as Adwords but it works. We’ll see what kind of […]
Podcast Interview with SoloSEO’s Michael Jensen
I was recently interviewed by PRWeb and featured at PRwebPodcast.com. The podcast interview is quite short, just a few minutes, so check it out using the button below.
Manifesto on Do-It-Yourself ___________
Hugh, at GapingVoid.com is taking < 500 word manifestos and is posting some of them on his blog. Todd Malicoat (StuntDubl.com) already got his Manifesto on SEO Marketing featured by Hugh, so I brainstormed for another topic. Here it goes:
Announcing SoloSEO.com, a new SEO Project Management solution
It’s official! SoloSEO.com launches today a SEO Project Management service for search marketing professionals as well as do-it-yourself web marketers. The SoloSEO service saves you time and headaches by managing keywords, content, and link building all from one integrated service.
How to obtain, sustain and maintain SEO clients
Most businesses in a competitive marketplace view analysis of competitors as one of the most important aspects of remaining in business. Successful businesses are aware and attempt to out compete rivals by exploiting advantages, such as lower prices, higher quality or better services. Without information about a competitor and the marketplace, firms cannot know how […]
$200 of Free MSN ads, WOM gets expensive
MSN is jump-starting adCenter with a bang with $200 of free ads for signing up.
PubCon’s Top Ten lessons every SEO should know
I was a first-time PubCon attendee, and it was certainly eye-opening. It’s amazing how we have these “celebrities” in SEO (how about celebSEOs?) that everyone draws to, whispers about, or suffocates with questions. I was also surprised at how many people were there that really knew very little about search marketing. Don’t they read blogs? […]
MBAs vs. SEOs
I was surprised by how much I enjoyed WebmasterWorld’s PubCon in Las Vegas last week. It was very informative, and frankly even entertaining at times. To start it became very apparent, and seemed to be a consensus among the SEO elite including, Guy Kawasaki, Danny Sullivan, Andy Beal, Rand Fiskin, Aaron Wall, among others, that […]
Winning with Originality
I enjoy following Guy Kawasaki’s blog, and I am excited for his keynote at PubCon in November.
Google ups Analytics: Now Track 50 Domains
Google has expanded Analytics to now let you track not just 10 domains, but 50. Google Analytics is a comprehensive statistics application that tracks traffic and stats for your domain.
Why are you scaring your customers?
Now unless you have a conversion rate of 100%, some of your customers are getting scared. Certainly some come accidentally to your site, but what is scaring the rest of them from taking action on your site? What can be done?
Finding the Perfect Domain Name
How many hours have you spent searching for the perfect domain name? I probably get a new domain/site every month or so, sometimes they are even great ideas.
If you don’t have a Company Blog, Get One
Do you really have time for a blog? Running a company is enough to keep you busy, and then some. Let’s get outside of the company for a minute, and think of what at least some portion of your customers are looking for. They want transparency, to see what the company is really like, to […]